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Define 'mobile content' ? (Ouch, my creative mind...)
Sometimes I think it doesn't hurt to ask such a basic question.
I still believe there aren't enough creative minds tuned into what exactly executives are asking for in terms of creativity regarding mobile content.
Who can help show us inspiring or good examples of mobile content?
I still believe there aren't enough creative minds tuned into what exactly executives are asking for in terms of creativity regarding mobile content.
Who can help show us inspiring or good examples of mobile content?
Replies to This Discussion
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Permalink Reply by Elisabeth Jane Bertrand on -
Something related I found on Linkedin questions.
What issues / factors are preventing the spread of advertising through mobile devices?
http://www.linkedin.com/answers/technology/wireless/TCH_WIR/94471-1...
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Permalink Reply by Jerome Bertrand on -
Certain that in coming 2 to 3 years will see a boost of creativity applied to mobile content.. Main reason: flat rates for mobile internet will start to get very cheap in 2008. Good news!
We would like to apply creativity to geo-simulated content for mobile devices. The tech is here already. Bottleneck was the rates for end users..
I believe one could/ should expect the creativity to comes equally from executives - how to apply a market share, an innovative technology, or a business idea? It's all about collaborative creativity rather than based on 'over the wall' concept.
What are they asking for ? Who are they?
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Permalink Reply by Greg Lumet on -
The IAB have recently put together a deck on this which you may find usefull to some extent:
http://www.iabuk.net/media/images/IABMobileAdvertisingReport_2622.pdf
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